On Page Optimization:
•On-page optimization
is the preparation of the actual pages of the website.
•It is the process by
which various elements on an individual web page are structured so that the web
page can be found by the search engines for specific keyword or keyword
phrases.
Off Page Optimization:
•Off Page Optimization
is the work that you undertake outside of your website to improve the page ranking
and to get more traffic to your website.
•Off Page Optimization
is more focused on link building and Social Media Marketing.
•Website should have
more number of backlinks from various quality
websites for the ranking. Similarly Social Media is very important tool to
market website over the internet.
